The next time you see someone wearing one of those yellow “awareness” bracelets, take a closer look. The cause could be someone’s job search.
Yesterday, I read story in the Chicago Tribune about two Florida women, Barbara Bourn and Stephanie Aucoin, who founded LaidOffNeedaJob.com. Aucoin was laid off from her job at an accounting firm and Bourn’s interior design business had seen a dramatic decline in revenue.
They decided to turn their attention to bracelets. You know the ones that build awareness from Global Warming to Breast Cancer to Autism? They made their own awareness wristbands with “Laid Off Need A Job” printed on them and the latest job seeker technique was created.
The idea is simple: “Our wristbands will help you market yourself as you go about your daily routine,” says the Web site. “They are attention getting conversation starters.”
And it makes sense … this little yellow piece of silicone breaks the ice and does the networking for you. You can tell people wherever you go – in checkout line at the grocery store, at your child’s school, on the bus, at a ball game – that you are looking for work.
These days when people are trying just about anything to get a job, this is a lot easier than standing on a street corner handing out resumes and a lot cheaper than renting a billboard. What have you got to lose?